Choosing among the different types of boxes for packaging (e.g., mailer boxes, corrugated boxes) can get confusing fast. Someone orders mailer boxes when they actually need shipping boxes. A brand chooses folding cartons for a product that needs a rigid box. And then there's the RSC vs. FOL question, which trips up even seasoned buyers. Choosing the wrong structure costs you in one of two ways....
Quick Take: What Are Raster Graphics? If you’ve ever wondered “What is an advantage of using a raster...
Quick Take What is chipboard, and is it the same as cardboard or corrugated board? In a nutshell,...
Quick Take: Paper Bags vs Plastic Bags — Which Is the Best Choice for Your Business? Deciding on...
Quick Take: What Does PETG Stand For? PETG stands for polyethylene terephthalate glycol—a thermoplastic polyester made by taking...
For many families, the holidays have always been a time of comfort, celebration, and tradition — but this...
If you’ve ever run your fingers over a wedding invitation or a business card and felt that slightly...
Quick Take: How to Create PR Packages Creating effective PR packages means combining standout design with thoughtful presentation...
Smart packaging is changing the way we approach product packaging from both a business and consumer perspective. As...
AI has quickly become a ubiquitous part of everyday life. Tools like ChatGPT and Claude have brought generative...
After becoming aware of upcoming trends in product packaging, you might be looking for more reasons to review...
The value of the candle box market reached $3.48 billion in 2023 and is projected to hit $5.80...
Quick Take: Best Ice Cream Packaging Ideas Great ice cream packaging needs to balance function and fun—it should...
Soap packaging has come a long way from bland cardboard boxes. With the growing popularity of artisan cleansers...
Packaging is a canvas for creativity. For decades, the norm has been designs that scream "Over here!" with...
With brands and customers actively seeking alternatives to plastic packaging, there's a rising demand for paper-based options in...
Thanks to e-commerce, items we're ashamed to buy in-store are now available online. A OnePoll survey revealed that...
Color creation is a diverse process, varying according to the medium used. It also involves different color models,...
Understanding color systems is vital when you want your packaging design to look good in real life as...
Does it ever sound like your packaging designer is speaking a different language? Well, in some sense, they...
If you’ve been working with packaging for some time, you’ve probably heard about rasters and vectors before. These...
You’ve created an amazing product. Now it's time to get it into the hands of eager customers. You’ve...
Quick Take: What is Kraft Paper? Kraft paper, also known as kraft, is a strong paperboard material that’s...
Think about the last time you visited a bakery. Chances are, the boxes have an opening on top...
Carton packaging is an incredibly popular choice for product packaging. Everything from cereal to cosmetics comes in carton...
Corrugated packaging is everywhere. More than 95% of all goods consumed in North America are packaged and transported...
When it comes to printing materials, it's common to see things measured in units like GSM or PT. ...
Have you ever wondered how some packaging gets its golden shine? Or what gives some custom boxes a...
Quick Take: What is Varnish in Printing and Packaging? Varnish is a clear, transparent coating that is applied...
What is Die Cutting? Die cutting is a manufacturing process where a die is customized through cutting, forming...
The days of throwing your products in an unmarked box and shipping them out to your customers are...
Quick Take: What is UV Coating? UV coating, or ultraviolet coating, is a clear and shiny liquid coating...
Color can make or break a product’s packaging design. Think about the red and yellow arches that are...
In the printing world, the phrase "soft touch" refers to any type of finishing that adds a softer...
When it comes to packaging and printing, you’ve probably come across the phrases Spot UV Coating or Spot...
As you design your product's packaging, you might've come across the phrases embossing and debossing, and wondered what...
During your custom packaging process, you’ll need to choose how you want your products laminated – with matte...
Quick Take: What is Offset Printing? Offset printing is a popular printing press technique, which transfers ink from...
Have you ever wondered why your fingerprints don’t stick to product packaging? Or why some packaging looks dirtier...
Quick Take: What is the Pantone Color Matching System (PMS)? The Pantone Matching System (PMS) is a standardized...
Quick Take: What is a Dieline? In the packaging and printing world, a dieline is a template that...
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